Custom Trade Show Exhibit Rentals at Wisconsin State Fair Park Exposition Center
Your trusted exhibit partner at the Wisconsin State Fair Park Exposition Center, delivering custom trade show booths and LED video wall exhibit rentals from concept through dismantle.
Local
Warehouse & Team
Wisconsin State Fair Park Exposition Center at a Glance
The Wisconsin Exposition Center is one of the largest exhibit halls in the state, boasting over 200,000 square feet of open exhibition space. Located within the historic grounds of State Fair Park, home to the Milwaukee Mile, the world’s oldest continuously operating motor speedway, the facility is designed for efficiency, featuring a robust floor load capacity of 450 lbs per square foot, high ceilings, surface-level loading docks, and drive-in bays, making it ideal for events of all sizes. Certified by Travel Green Wisconsin for its commitment to environmental sustainability, the Wisconsin State Fair Park Exposition Center is just minutes from downtown Milwaukee, with easy access via Interstate 94 and Highway 45.
Venue Quick Facts
Venue Amenities & Capabilities
World-class facilities designed to showcase your brand
200,000 sqft.
Exhibit Space
Single-level
Building
24 FT
Ceiling Height
10
Loading Docks
High Capacity
Electrical
High-Speed WiFi
Connectivity
1 Hotel
Across the Street
15 mins
to MKE
Trade Show Display Inspiration
Your next big opportunity is just an appointment away! Connect with an expert to design a custom trade show booth that will leave a lasting impression at Wisconsin State Fair Park Exposition Center in Milwaukee.
Top Shows at Wisconsin State Fair Park Exposition Center
Major industry events where Muller Expo delivers exceptional experiences
Milwaukee Journal Sentinel Sports Show
- March
One of Wisconsin’s longest-running consumer outdoor shows — now in its ninth decade — featuring over 250 vendors, live fishing and hunting seminars, celebrity outdoorsmen, cooking demonstrations, and interactive exhibits covering everything from archery and ice fishing to camping and trail riding.
- Outdoor Recreation
Milwaukee Boat Show
- January
Wisconsin’s largest annual boating exposition, showcasing more than 300 boats from over 80 manufacturers — from motor yachts and pontoons to pro fishing rigs, ski boats, and cruisers. Accessories, water sports equipment, and specialty displays round out the show floor for boating enthusiasts across the region.
- Marine
NARI Home Improvement Show
- February
One of Milwaukee’s longest-running consumer home shows, now in its seventh decade. More than 150 vetted remodeling and home improvement professionals — all NARI Milwaukee members bound by a code of ethics — connect directly with homeowners exploring projects across roofing, windows, HVAC, kitchens, bathrooms, and outdoor living.
Trade Show Booth Rentals in Milwaukee—Flexible, Affordable, Impactful
For trade show booth rentals in Milwaukee, Muller Expo offers flexible, cost-effective solutions that deliver custom-quality results. Our Wisconsin State Fair Park Exposition Center exhibit rentals include everything from compact 10×10 portables to double-deck displays—including immersive LED video wall booths that stop attendees in their tracks. As a full-service Wisconsin State Fair Park Exposition Center booth builder with 25+ years of experience, we handle design, logistics, installation, and dismantling from start to finish. Our Wisconsin State Fair Park Exposition Center trade show booths are built to scale with your goals and your budget, giving you the look of a permanent build without the upfront investment. Whether it’s your first show or your fiftieth, a trade show booth at Wisconsin State Fair Park Exposition Center from Muller Expo maximizes impact while minimizing investment.
Gallery
Turnkey Trade Show Display Services
Custom Exhibit Design
From concept to construction, we design trade show exhibits that reflect your brand, maximize your footprint, and create experiences that drive real booth traffic.
LED Video Wall Rentals
High-impact LED video walls that command attention on the show floor. We handle delivery, configuration, and on-site support so your display performs flawlessly.
Installation & Dismantle
Our experienced I&D crews handle every stage of your exhibit build and teardown — on time, on budget, and stress-free from move-in to move-out.
Logistics & Storage
We manage the full journey of your exhibit — from warehouse to show floor and back. Reliable crating, shipping coordination, and secure storage you can count on.
Graphics & Content
Bold, print-ready graphics and dynamic digital content designed to elevate your exhibit presence and communicate your message clearly across every format and surface.
Show Services
We coordinate with show management on your behalf — handling labor orders, material handling, utilities, and vendor communication so nothing slips through the cracks.
Your Premier Custom Booth Builder in Milwaukee
As a leading trade show booth builder in Milwaukee and a dedicated Wisconsin Exposition Center exhibit builder, Muller Expo brings 25+ years of expertise to every project. Our custom trade show booths in Milwaukee are engineered around Wisconsin Exposition Center’s unique characteristics—optimizing for ceiling heights, lighting conditions, and the specific audience each show attracts—so your brand commands attention from the moment doors open. From scalable trade show booth rentals in Milwaukee to large-format Wisconsin Exposition Center LED video wall booths that stop traffic from across the floor, we deliver Milwaukee trade show booths in every format and footprint. As your full-service Wisconsin Exposition Center booth builder, we manage every detail—design, fabrication, installation, and dismantling—so every trade show booth at Wisconsin Exposition Center is turnkey, on-brand, and built to perform.
LED Video Wall Booth Rentals for Trade Shows & Events
Elevate your trade show or event with Müller Expo’s premium LED video wall booth rentals. We offer hundreds of high-resolution LED video wall tiles that can be configured as standalone displays or seamlessly integrated into custom trade show booths and sponsor exhibits.
Our turnkey LED video wall display solutions are designed for conferences, expos, and live events—delivering maximum visibility, impact, and flexibility. Modular, scalable, and brand-driven, our LED video wall booths adapt to events of any size, from single shows to multi-city tours.
With Müller Expo, you gain a trusted partner providing professional LED video wall booth rentals and integrated booth solutions that create memorable, high-impact experiences.
Book Your Initial
Online Consultation
Today!
Share your vision with us—schedule a virtual meeting at your convenience with one of our exhibit consultants. We’re eager to explore your project, understand your objectives, and align with your budget and timeline.
Why Choose Muller Expo
Exhibiting at Wisconsin State Fair Park Exposition Center presents unique challenges—Midwest regional market positioning, seasonal considerations, and maximizing the heavy floor load advantage. That’s why smart exhibitors partner with a dedicated booth builder in Milwaukee who knows this venue inside and out.
01
Dedicated Milwaukee Team
Our Milwaukee team has deep familiarity with the Wisconsin Exposition Center, from loading dock procedures and electrical infrastructure to venue-specific protocols and show management requirements.
02
Union Expertise
We are experienced in navigating union jurisdictions, labor classifications, and contractor requirements across venues nationwide, ensuring fully compliant installations without delays or penalties.
03
Local Warehouse & Fast Response
Our Milwaukee-area warehouse provides reliable access to exhibit materials, reducing freight costs and lead times while ensuring backup equipment is available throughout your show.
04
Established Venue Relationships
We maintain established working relationships with Wisconsin Exposition Center management, general contractors, and local suppliers—ensuring efficient coordination and dependable service at every stage of your exhibit.
05
Proven Track Record
With 25+ years of experience delivering custom exhibits at major venues across North America and internationally, we bring the expertise and processes that complex shows demand.
Frequently Asked Questions
Everything you need to know about exhibiting at Wisconsin State Fair Park Exposition Center
The process begins with a consultation to understand your brand objectives, booth footprint, and show goals at Wisconsin Exposition Center. Our design team then produces detailed 3D renderings for your review and approval before any fabrication begins. Revisions are incorporated at the design stage to ensure the final exhibit meets your expectations and brand standards.
Renting is ideal for exhibitors who want custom-quality results with lower upfront investment and maximum flexibility. Our rental program includes design, fabrication, installation, dismantling, and storage—with the ability to reconfigure your booth size and layout between shows. Purchasing makes more sense for organizations with a fixed booth footprint exhibiting at four or more shows annually. Our team will walk you through both options and help determine which model delivers the strongest return on your exhibit budget.
Our turnkey service covers every stage of the exhibit process—initial consultation, 3D design renderings, mood boards, custom fabrication, graphics production, freight coordination, on-site installation, show support, and post-show dismantling. We manage all logistics so your team can focus exclusively on engaging attendees and generating leads on the show floor.
Yes. We offer fully integrated LED video wall exhibits featuring BeMatrix LEDskin, Aluvision, and Recience video tiles in 1.5mm and 1.9mm pixel pitch configurations. Each is suited to different viewing distances, booth configurations, and budget levels. All LED video wall exhibits include professional setup and assistance to ensure your visuals perform at their best on the show floor.
For custom exhibit builds and LED video wall exhibits, we recommend engaging our team a minimum of eight to twelve weeks prior to show open. Rental configurations with existing inventory can often be turned around in two to four weeks, depending on availability. For major shows with high exhibitor demand, earlier engagement ensures access to preferred inventory, crew scheduling, and adequate time for the design approval process.
Your Next Show at Wisconsin Exposition Center Starts Here
From concept to dismantle, Muller Expo manages every detail so your team can focus on what matters most, connecting with your audience and driving results on the show floor.
Whether you’re planning a 10×10 booth or a large-format LED video wall exhibit, our team brings 25+ years of trade show expertise to every project. Tell us about your goals, and let’s build something worth noticing.
Muller Expo provides trade show exhibit rentals across the Midwest and globally, serving exhibitors in Chicago, Detroit, Indianapolis, Columbus, Cleveland, Cincinnati, Minneapolis, Kansas City, St. Louis, and Omaha. Our exhibits range from 10×10 and 10×20 to 20×20, 20×30, and larger custom configurations, including fully integrated LED video wall booth rentals.