Catena Media 20x20 Trade Show Booth
Partnering Locally to Deliver Trade Show Displays
Show: SBC Americas 2026
Location: Fort Lauderdale, Florida, USA
Date: June 8-10, 2026
sbcScope: Custom 20×20 trade show booth fabrication, installation, graphics production, and turnkey show services
Overview
Müller Expo partnered with an exhibit design firm from Malta to deliver a custom 20x20 trade show booth for Catena Media at SBC Americas in Fort Lauderdale. Working closely with the international design team, our role was to transform their creative vision into a fully realized exhibit through expert fabrication, premium graphics production, project management, and turnkey execution.
The objective was to create a modern, visually impactful exhibit that would strengthen Catena Media's brand presence while providing an engaging environment for networking, meetings, and attendee interaction within the gaming and affiliate marketing industry.
Booth Features & Design Elements
The custom-designed exhibit incorporated several premium architectural and branding elements, including:
- Large illuminated lightbox feature creating strong visibility across the show floor
- Custom fabricated pillars designed to enhance the architectural presence of the booth
- High-resolution seamless graphics delivering a clean and professional brand presentation
- Custom graphic production and installation throughout the exhibit
- Open-concept layout optimized for visitor flow and client engagement
- Premium finishes and detailed craftsmanship to ensure a polished appearance
The combination of large-format illuminated branding, seamless graphic integration, and custom structural elements created a striking and highly professional exhibit environment that effectively showcased Catena Media's brand.
Turnkey Execution
Müller Expo provided complete turnkey support for the project, including:
- Collaboration with the Malta-based exhibit design partner
- Custom fabrication and production
- Large-format graphic printing and finishing
- Logistics coordination and show services management
- Installation and dismantle services
- On-site project management and exhibitor support
- Final quality control and finishing
Through close communication and efficient project coordination, the booth was delivered on schedule and executed to the highest standards while maintaining the integrity of the original design concept.
Results
- Successful delivery of a custom 20x20 exhibit at SBC Americas
- Strong visual impact through the use of a large illuminated lightbox and custom architectural elements
- Seamless graphic integration that elevated overall brand presentation
- Smooth collaboration between Müller Expo, Catena Media, and the Malta-based design partner
- Full turnkey project delivery from production through dismantle
- Excellent exhibitor feedback regarding build quality, execution, and project management
Conclusion
The Catena Media booth at SBC Americas demonstrated how international collaboration, premium fabrication, and high-quality graphics production can come together to create an impactful trade show presence. By partnering with the Malta-based exhibit designer, Müller Expo successfully transformed the concept into a polished and engaging show-floor experience that exceeded expectations.
The project was a great success for both Catena Media and the design partner, further highlighting Müller Expo's ability to support international exhibit builders with reliable local fabrication, graphics production, project management, and turnkey trade show services throughout North America.
