SBC Summit Americas 2026 | Exhibitor Guide
Where – Fort Lauderdale
When– June 9-11, 2026
Venue – Broward County Convention Center
Industry – Coatings, Paints, Inks, Adhesives, Sealants & Surface Technologies
SBC Summit Americas | Trade Show Overview
SBC Summit Americas is one of the most important trade events for the sports betting, iGaming, casino, and gambling technology industries across North, Central, and South America. Taking place June 9–11, 2026, in Fort Lauderdale, Florida, the event brings together thousands of operators, suppliers, affiliates, regulators, and investors from across the Americas and beyond.
This comprehensive exhibitor guide is designed to help brands plan, prepare, and succeed at SBC Summit Americas. From trade show booth design and logistics to travel planning and on-site engagement, early preparation is essential to maximize visibility, lead quality, and return on investment at one of the industry’s fastest-growing marketplaces.
About SBC Summit Americas
SBC Summit Americas is a premier conference and exhibition dedicated to sports betting, online gaming, casino operations, payments, data, compliance, and emerging betting technologies. The event serves as a central hub for networking, deal-making, and thought leadership across regulated and emerging markets in the Americas.
SBC Summit Americas provides a powerful platform to:
- Showcase sports betting and iGaming products, platforms, and services
- Connect with operators, sportsbooks, casinos, and affiliates
- Explore partnerships across payments, compliance, and technology
- Build relationships with decision-makers shaping the future of gaming
Whether you’re searching for an SBC Summit Americas booth builder, a custom iGaming trade show exhibit, or experienced trade show booth builders in Florida, Müller Expo delivers turnkey exhibit solutions that help brands stand out on the SBC show floor.
1. Secure Your Booth Space or Sponsorship Early
SBC Summit Americas attracts a high concentration of senior decision-makers, making booth locations and sponsorship opportunities highly competitive.
Planning Tips:
- Confirm exhibitor participation as early as possible
- Select a booth size and location aligned with your target audience and business goals
- Partner with experienced SBC Summit Americas booth builders to manage exhibit design, AV, and logistics
Early commitment improves visibility, foot traffic, and overall show performance.
2. Book Hotels and Accommodations in Advance
Fort Lauderdale hotels fill quickly during major conferences, especially those near the event venue and beachfront areas.
Why early booking matters:
- Lock in preferred hotel rates before demand increases
- Minimize travel time between hotels and the venue
- Keep your team comfortable and focused throughout the event
Booking early ensures a smooth and productive experience for exhibitors and staff.
3. Plan Travel and Transportation
Fort Lauderdale is easily accessible for domestic and international attendees.
Travel Options:
- Air: Fly into Fort Lauderdale–Hollywood International Airport (FLL), located minutes from downtown and beach hotels
- Ground Transportation: Rideshares, taxis, and hotel shuttles provide convenient access to the venue
- Driving: Paid parking is available at or near the venue but may be limited during peak event hours
Planning transportation in advance helps keep meetings and booth schedules on track.
4. Understand Venue & Exhibitor Regulations
SBC Summit Americas enforces specific guidelines related to booth construction, signage, AV, utilities, and labor.
Best Practices:
- Work with trade show booth builders familiar with SBC Summit Americas exhibitor regulations
- Pre-order electrical, internet, AV, and labor services through approved vendors
- Review branding, signage height, and installation requirements early
Understanding regulations upfront helps avoid last-minute changes or added costs.
5. Prepare for On-Site Engagement
SBC Summit Americas is a meeting-driven, business-focused event where meaningful conversations lead to partnerships and deals.
Engagement Tips:
- Pre-schedule meetings with operators, affiliates, and technology partners
- Design your booth to support conversation, demos, and private discussions
- Equip your team with digital lead capture tools and professional sales materials
Well-prepared booths generate higher-quality leads and stronger post-show outcomes.
6. Experience Fort Lauderdale Beyond the Show Floor
Fort Lauderdale offers excellent dining, waterfront venues, and networking opportunities ideal for business meetings and events.
Tips:
- Reserve restaurants and private venues early during the conference
- Use off-site meetings for deeper negotiations and relationship building
- Leverage the city’s coastal setting to create memorable client experiences
Recent Trade Show Booth Projects
Sample Timeline & Action Plan
| Timeframe | Action |
|---|---|
| 6+ months | Confirm exhibitor participation; engage SBC Summit Americas booth builders |
| 4–5 months | Book hotels and finalize travel arrangements |
| 2–3 months | Finalize booth design, graphics, AV, utilities, and labor orders |
| 1–2 weeks | Confirm shipping, setup schedules, and meeting calendars |
| Event days | Exhibit, demo, network, and engage with gaming industry professionals |
Why Early Planning Matters
Early planning ensures strong booth placement, efficient logistics, and a professional brand presence. Partnering with experienced SBC Summit Americas trade show booth builders allows your team to focus on business development while your exhibit partner manages execution—maximizing efficiency and ROI.
Final Exhibitor Checklist
- Secure an experienced SBC Summit Americas booth builder
- Confirm booth space and sponsorship opportunities
- Book Fort Lauderdale hotels and flights early
- Choose a full-service exhibit design and logistics partner
- Schedule meetings with operators and partners in advance
- Prepare demos, sales decks, and marketing materials
- Confirm AV, electrical, internet, and labor orders
- Brief your team and assign on-site responsibilities
Other upcoming Aerospace & Defence Trade Shows
Why Partner with Müller Expo
Müller Expo has extensive experience designing and building trade show booths for gaming, sports betting, and technology-driven events. From modular exhibits to fully custom trade show displays and multi-level structures, our team delivers end-to-end solutions aligned with your business objectives.
With in-house production, expert project management, and dedicated on-site support, Müller Expo ensures your exhibit is delivered on time and executed to the highest quality standards—making us your trusted, one-stop exhibit partner for SBC Summit Americas 2026.
SBC Summit Americas 2026 | Exhibitor Guide
When looking for trade show booth designs we offer everything from small booths to 20×20, 20×30 , 20×40 , 30×30 and much later trade show booths. We are your one stop shop for custom trade show booths and double deck trade show displays in Las Vegas.
We operate facilities across the US & Canada in cities such as Fort Launderdale, Las Vegas, Chicago,Indianapolis,Orlando, Anaheim, Chicago and in Canada from Vancouver, Calgary, Montreal and Toronto.