Why Orlando, Florida is the Go-To Destination for Events and Trade Shows
Why Orlando, Florida is the Go-To Destination for Events and Trade Shows
Orlando, Florida, is one of the most sought-after locations for events, conventions, and trade shows in the United States. With world-class venues, an extensive hospitality industry, and a prime location that attracts both domestic and international attendees, Orlando has firmly established itself as a premier hub for large-scale events. At Müller Expo, we offer a full range of services in Orlando to help exhibitors create standout displays and maximize their presence at major trade shows.
In this blog, we will explore why Orlando is an ideal event destination, highlight the top five largest trade shows that take place annually, and introduce the two most significant venues that host these prestigious events.
Why Orlando is a Top Destination for Events and Trade Shows
1. World-Class Venues
Orlando is home to some of the most expansive and well-equipped convention centers in the country. The Orange County Convention Center (OCCC) is the second-largest convention center in the United States, offering over 2.1 million square feet of exhibit space. Its state-of-the-art facilities, convenient location, and ability to host massive events make it a preferred choice for trade shows across various industries.
2. A Thriving Hospitality Industry
Orlando is one of the most tourist-friendly cities in the world, with a vast array of hotels, resorts, and restaurants catering to business travelers. The city boasts over 480 hotels with more than 130,000 rooms, ensuring that attendees have a wide range of accommodation options at different price points.
3. Convenient Transportation and Accessibility
Orlando International Airport (MCO) is one of the busiest airports in the country, with direct flights to major cities across North America, Europe, and Latin America. The city’s well-connected transportation system, including ride-sharing services, taxis, and shuttles, makes it easy for attendees to navigate between venues, hotels, and entertainment hubs.
4. Year-Round Warm Weather
Unlike other major trade show cities that face harsh winters or unpredictable weather, Orlando offers a consistently warm and sunny climate. This makes it an attractive location for year-round events, as attendees and exhibitors can enjoy outdoor networking opportunities and leisure activities.
5. Entertainment and Attractions
From world-famous theme parks like Walt Disney World and Universal Studios to vibrant nightlife, dining, and shopping districts, Orlando offers plenty of entertainment options for event attendees. This adds value to trade shows and conferences, as exhibitors and attendees can extend their stay for business and leisure.
Müller Expo’s Services in Orlando
At Müller Expo, we understand the importance of creating a dynamic and engaging presence at trade shows. Our services in Orlando include:
- Custom Exhibit Design & Fabrication: We design and build high-quality trade show booths tailored to our clients’ brands and messaging.
- Turnkey Exhibit Rentals: Our booth rental solutions offer flexibility and cost savings while maintaining a high-impact presence.
- Installation and Dismantling (I&D) Services: Our experienced team ensures a seamless setup and breakdown of exhibits, allowing exhibitors to focus on their event.
- Local Storage and Logistics: We provide secure storage and on-time delivery of exhibit materials, ensuring everything arrives in pristine condition.
- Graphic Printing and Branding: We offer high-resolution graphics, signage, and branding materials to make booths visually appealing and engaging.
Top 5 Largest Trade Shows in Orlando
1. The AAO (American Academy of Optometry) Annual Meeting
- Industry: Optometry, Vision Science
- Attendees: 8,000+
- Why it’s Important: This conference brings together the latest innovations, research, and networking opportunities for professionals in optometry and vision science.
2. PGA Merchandise Show
- Industry: Golf, Sports Equipment
- Attendees: 40,000+
- Why it’s Important: One of the largest golf trade shows in the world, the PGA Merchandise Show attracts industry professionals, golf course operators, and retailers showcasing the latest golf products and technologies.
3. The IAAPA Expo
- Industry: Amusement Parks, Attractions, Entertainment
- Attendees: 38,000+
- Why it’s Important: This global attractions industry event gathers professionals from theme parks, water parks, and family entertainment centers to explore new products, services, and trends.
4. HIMSS Global Health Conference & Exhibition
- Industry: Healthcare, Technology
- Attendees: 45,000+
- Why it’s Important: HIMSS is one of the leading healthcare technology conferences, featuring innovations, discussions on digital health trends, and key networking opportunities for industry leaders.
5. The Surf Expo
- Industry: Watersports, Beach Lifestyle
- Attendees: 25,000+
- Why it’s Important: Surf Expo is the largest and longest-running board sports and beach lifestyle trade show, attracting retailers, manufacturers, and enthusiasts from around the world.
Top 2 Venues for Trade Shows in Orlando
1. Orange County Convention Center (OCCC)
- Size: 2.1 million square feet of exhibit space
- Location: International Drive, Orlando
- Key Features: The OCCC offers massive exhibit halls, advanced meeting facilities, high-tech audiovisual capabilities, and easy access to hotels and dining. It consistently ranks as one of the best convention centers in the U.S.
2. Gaylord Palms Resort & Convention Center
- Size: 400,000+ square feet of meeting space
- Location: Kissimmee, Florida (near Orlando)
- Key Features: This upscale resort and convention space is ideal for corporate events, mid-sized trade shows, and conferences. With luxurious accommodations, on-site dining, and modern technology, Gaylord Palms offers a sophisticated event experience.
Conclusion
Orlando has firmly established itself as a top destination for trade shows and events due to its state-of-the-art venues, accessibility, warm climate, and vibrant hospitality industry. With some of the largest trade shows in the world held annually, businesses across various industries continue to choose Orlando as their go-to location for networking, showcasing products, and growing their brands.
Müller Expo is proud to offer comprehensive trade show services in Orlando, helping exhibitors make a lasting impression at these major events. Whether you need a custom-built booth, a turnkey rental solution, or seamless logistics and installation services, we are here to ensure your success at every Orlando trade show.
Planning to exhibit in Orlando? Contact Müller Expo today to get started on creating a world-class trade show experience!


